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Honestly, Do Gift Cards Make Good Birthday Presents?

Over the past several months, we have been posting various blogs questioning whether or not gift cards make good gifts. Are they suitable for Mother’s Day, Easter, Valentine’s Day and other special occasions? While the answers have all been unsurprisingly positive, we’re going to go ahead and call ourselves out on the question posed by today’s blog title. That’s because the answer couldn’t be any more obvious!

Of course gift cards make good birthday presents! How could they not? For those of you who consider gift cards to be “lazy” and “impersonal”, we implore you to strongly consider the following.

Gift cards prevent unhappy gift recipients.

Be honest. How many times have you opened up a gift only to feign interest in it? “Oh…this is awesome…I…I love it” you barely manage to get out half-heartedly. We’ve all been there. Had you been given a gift card in place of that unwanted item, you would have been much happier, right? Admit it. Gift cards save both gift givers and gift recipients from very awkward situations.

“A gift card is one of the most thoughtful and personal presents there is – it’s saying to that someone that you appreciate them, and you want to gift them something,” writes Mireille Kilgour of Australia’s Good Food Gift Card, “Something they’ll like, something they’ll use, and something that will give them the freedom to choose…People appreciate what a gift card means, and relish in the chance to go and pick out what they really want to spend their card on.”

Gift cards give their recipients freedom of choice.

Think about it. You run no risk of disappointing your birthday boy or girl when you hand him or her a gift card. Doing so allows you to eliminate the stress associated with trying to find the right size, the right colour and the right style. Of course, gift cards can give people the ability to purchase a lot more than clothes. That’s just it! As long as you’ve selected a gift card from a store your gift recipient likes, you can’t go wrong.

“You could argue that a gift card is impersonal, that it’s lazy, that it’s a cop-out,” writes Kyle VanHemert on, “Ridiculous! A gift card is the most personal present there is. It’s the gift of freedom to buy whatever you want, whenever you want it. It’s the gift that says ‘we’re good enough friends/relatives/acquaintances that we don’t have to force it.’ And there’s a certain beauty in that.”

Gift cards save people a lot of hassle.

Let’s suppose you’re going to a birthday party and the person of honour has requested no gifts. Believe it or not, this request is most often made because so many gifts are so bad! Most people would love to avoid the whole process of having to figure out ways to pretend they like something they’ve just unwrapped. Gift cards save people the trouble.

Please don’t hesitate to contact Priority Pay to learn how you can begin offering your customers electronic gift cards. For many years, they have proven to encourage repeat business, attract new customers and boost sales all year long. Our Electronic Gift Card Program (EGC) is the perfect solution to lay claim to your stake in a new era of consumer spending.

For more information, please don’t hesitate to call us 1-888-431-4344. You may also email us at or request a quote on our Contact page!

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