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Honestly, Should Gift Cards Be Given As Valentine’s Day Presents?

Loving couples all over Canada are preparing for their annual celebration of togetherness. In just five days, Valentine’s Day will be here! As a Canadian merchant, this is excellent news. This time of year is second only to the end-of-year holidays when it comes to craziest shopping frenzies. It would certainly be in your best …

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4 Reasons Selling Gift Cards Should Be Mandatory For Your Brand

December arrives tomorrow! This is the point in the year when gift card sales reach their highest numbers. It practically goes without saying. With the holiday shopping season upon us, gift cards are very highly sought after. People want them. They’re easy to buy and easy to give. If you’re not yet selling gift cards …

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